Facebook vs. Twitter: Which Do You Prefer?January 1st, 2011 | Infographics | 4 Comments »
I’m a big fan of infographics. You can usually learn a lot from them and help decide what’s best for you and your business. Hear’s one to start the new year, I found some interesting notes from this recent US study:
- Facebook has over 500 million users while Twitter has over 100 million (both are growing significantly and have recently surpassed these numbers)
- Only 25% of Twitter users follow a brand vs. 40% of Facebook users BUT;
- Twitter users are more likely than Facebook users to purchase from the brands they follow
- 76% of Twitter users are college educated vs. 40% of Facebook users
Do you utilize either or both of these platforms to market your business? If so, which gives you better results based on your efforts?
Infographic courtesy of: Digital Surgeons